This is the title of the General's book and the subject of his presentation today. I've been impressed with the book since I read it upon publishing a year or two ago. It's a very good read.
His session was furthermore illuminating. His fresh delivery and competent style compliment the subject matter for all listeners. We do need to restate our understanding of holiness in terms in which people understand...most likely by our lifestyle.
1 Peter 1:15 (NIV)
15 But just as he who called you is holy, so be holy in all you do;